The Newbies Plan For Making Money Online www.NewbiesOnTheNet.com

Jigsaw Piece No. 15

Adding Your Keywords...

What is a keyword?

Do you remember the last time you did a search on Google? You would have entered a word or short phrase into the search engine... and it brought you pages and pages of results for you to choose from.

The people whose sites showed up on those pages had used your search word or phrase as one of the "keywords" for their site. They would have entered into their site every single word or phrase that the people in that target market (the people that the site owners created the product for) are likely to have searched for. And the search engines delivered that site to you.

Where do you put the keywords on your site?

Open the site in your web editor

Right at the top of the screen click on "File"

Select and click on "Properties" and you'll see

where you fill in:

* The title of your page

* The page description

* Your Keywords

Try to include some of your keywords in the title of the page. Many people make the mistake of just putting their site name or business name in the title. No-one is searching for your business name, unless they already know about it!

The page description is a short paragraph that describes each site that comes up in the search engines when you've conducted a search. It's a synopsis of the site. It's important that you spend some time on this. If the searcher isn't enticed by your page description, he's not going to click on the link to your site.

Take a look at some of the page descriptions available when you do a search on your own main keyword. This is your competition and they're coming up on the first page of the search engine... what is it that they're doing right.

"Create Good Keywords" is video No. 22 from the NewbiesVideos we talked about earlier. If you made that small investment of less than a $1 for each of those videos... that gives you a great head start on what keywords are all about.

Choose the wrong words, insufficient words, or don't add keywords at all, and you’ll be another of the thousands of marketers that don’t succeed.

Choose the right keywords, and you could be on your way to achieving traffic to your site, subscribers, revenue, influence… everything you need to be a success.

And to help you understand this better...